The New York Times(NYT), one of the most sought-after American newspapers with a global readership, will be using blockchain technology to verify the sources of digital files. NYT has revealed that it will incorporate blockchain into publishing to make the content more credible and truthful for its readers. NYT stated, "In addition to false statements published as fact in text and photos that have been manipulated and republished out of context, instances of manipulated video are now on the rise."

The publisher will use blockchain to combat misinformation and contaminated media, which the company says is damaging publications.

"News consumers [who] are deceived and confused… eventually, become fatigued and apathetic to news," the website stated.

NYT will operate proof-of-concept from this month until the end of the year to find ways to maintain the genuineness of the digital news platform.

News organizations produce large amounts of information, but they do not control all of it. Malicious people provide sophisticated fake information using real photographs and images. As a result, news consumers are confused and fed up with the news. The exposure of false, malicious information spreads rapidly through the Internet network.

According to the New York Times R&D team, it is ultimately to find industry-wide solutions such as publishing companies and various news platforms.

Blockchain technology is used in different sectors for verification and authentication of documents. Blockchain will make the content plausible by registering the time, date, and source of the news, photo, or video.

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